Introduction In modern fast-paced corporate environment, staying ahead of the rivals is crucial. Competitive analysis has traditionally been a core strategy for achieving a competitive advantage, but the advent of AI technology has transformed this process. Tools driven by AI are reshaping how companies gather, analyze, and utilize information abo

Opening Remarks In modern fast-paced business world, maintaining an edge of the competition is crucial. Competitive analysis has traditionally been a key strategy for gaining a market edge, but the advent of Artificial Intelligence (AI) has transformed this process. Tools driven by AI are transforming how businesses gather, analyze, and act upon d

Overview Social media marketing has evolved significantly in the last few years, driven by shifts in technology, user behavior, and business needs. One of the most notable shifts in the advertising sphere has been the rise of artificial intelligence (AI). AI’s potential to reshape social media marketing is capturing the attention of businesses an